The Moore Automobile & The Moore Automobile Co.

Called "The Ball Bearing Car" in the 1909 magazine ad shown on the left. The Moore was an expensive American Automobile that sold for $5,000 in the early 1900s. Only one model with a 40 horsepower 4 cylinder water cooled engine was built. It had a 4 speed transmission and was shaft driven. It was reported that the Moore engine had 3 spark plugs per cylinder. Early advertising claimed "Safe, Speedy and Reliable".