The Studebaker E-M-F Automobile & The Everitt-Metzger-Flanders Co.
The Studebaker-Garford's was expensive at $3,750.00 to $4,500.00. Studebaker needed a cheaper product in order to compete with Ford and Buick. The answer was the E-M-F 30, a conventional $1,250.00 touring car put on the market in 1908 by The Everitt-Metzger-Flanders Company of Detroit.
1908 E-M-F Advertisement The men behind The Everitt-Metzger-Flanders Company had plenty of experience. Barney Everitt had made a fortune as a body builder. William E. Metzger was a successful salesman with Cadillac and Walter E. Flanders had been Henry Ford's production manager. Studebaker contracted to take half of E-M-F's 1909 production estimated to over 12,000 automobiles. Studebaker took almost 16,000 automobiles in 1910 and 28,000 in 1912.
1910 Studebaker E-M-F 30 Touring Car The 30 horsepower Studebaker-E-M-F automobiles included a $1300.00 Touring Car, $1100.00 Roadster and a $1100.00 Detachable Demi-Tonneau. The Everitt-Metzger-Flanders Company also made the 20 horsepower Studebaker-Flanders for The Studebaker Automobile Co. Products included a $800.00 Touring Car, $750.00 Roadster, $800.00 Delivery Car and a $800.00 Utility Car. Standard equipment included a top, windshield, press-O-Lite tank and Speedometer.
1912 Studerbaker E-M-F and Studebaker Flanders For additional information on the Studebaker Automobiles!
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